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management

How to survive the budget crunch

March 4, 2011
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First and foremost, a disclaimer: This is not a political post.   We are not debating or discussing the proper role of government or picking sides in any budget debates. We are evaluating the landscape in which we all find ourselves in and trying to determine a wise course of action. We have been receiving [...]

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How to grow your organization on a shoestring budget

February 7, 2011

Here at Intersection, we love any organization or company with big dreams that wants to change the world. And we’ve been priveleged to have many opportunities to help bring those dreams into reality through our work in strategy, new media, fundraising and event production. That said, big dreams do not keep the lights on at [...]

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Can they possibly add any more over rated buzz words?

December 11, 2010
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For the record, we think Facebook ads are incredibly effective, this is just a cheesy ad for them.

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How to make a dent in slavery

November 22, 2010
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Came across a very interesting site (thanks Leo) regarding the sourcing of various goods around the world.  Its all flash, so if you are on a slow connection, an iOS device or an older computer I would bookmark it for later.  It is an interactive map of the world showing which products are sourced from [...]

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How To Define Your Brand: step four

November 12, 2010
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If you missed the rest of this series, How to Define Your Brand, you may want to check those out.  The intro lays out the framework we are operating within as we walk through a “diy branding” process and part one discusses who should be on your team, part two walks you through determining your values and part [...]

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How to launch your organization or business (not safe for work)

November 5, 2010

We have had this same conversation (sans all the swearing and suicide threats) with numerous clients and prospects in both the for profit and non profit fields.  Non profits often think the cause is so powerful that folks “just have to get behind it.”  Like the website example in this video, there are only so [...]

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New portfolio entries

November 3, 2010

We’ve updated a few items in the portfolio.  Feel free to see some of our work.  We just finished up another project and will be working on getting that up soon.  As a result we do have some openings to take on some project work and as always we have retainer packages available as well.

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How to Define Your Brand: step two

July 19, 2010
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If you missed the rest of this series, How to Define Your Brand, you may want to check those out.  The intro lays out the framework we are operating within as we walk through a “diy branding” process and part one discusses who should be on your team.  As always, it is recommended that you get some help [...]

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How To Define Your Brand: the intro

July 13, 2010
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Vision statements, mission statements, purpose statements, mantras, motto’s, tag lines, it seems like in our consulting work we get asked about defining brands a lot. It is such a vital part of any organization to really have a solid foundation of who you are and what you do, especially as you venture out into more [...]

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Greg Russinger is Tough

April 19, 2010
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Greg Russinger is tough.  He looks like RP McMurphy from One Flew Over the Cuckoos Nest.   He has tattoos and big muscles.  He certainly stood out at !deation.  At the same time he speaks of ideals. Of everyday ideas for human care. Of how to make the world a better place by helping just one. He [...]

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