July 13, 2010
Vision statements, mission statements, purpose statements, mantras, motto’s, tag lines, it seems like in our consulting work we get asked about defining brands a lot. It is such a vital part of any organization to really have a solid foundation of who you are and what you do, especially as you venture out into more [...]
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February 4, 2009
Between having a toddler and a brand new baby, I have been neglecting my blog quite a bit lately. I apologize to all of you for this, and have been bringing back a few of my most popular posts from the archives to tide you over until things calm down a teeny bit around here. [...]
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