July 13, 2010
Vision statements, mission statements, purpose statements, mantras, motto’s, tag lines, it seems like in our consulting work we get asked about defining brands a lot. It is such a vital part of any organization to really have a solid foundation of who you are and what you do, especially as you venture out into more [...]
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May 11, 2010
We saw Ben Keesey speak at !deation a few weeks ago. He is the CEO of Invisible Children. He shared his story of how he came to be involved with the organization. One theme that he touched on, that was repeated by many speakers and we have noticed first hand with many of our clients, [...]
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